Assistant Professor of School of Art and Architecture, Shiraz University; received BA and MA in Industrial Design from University of Tehran, and PhD in Design Science from Chiba University.

(See my biography page for more information).


Publications:
Analytical Method to Evaluating Brands Strategy, their Trends and Potentials for Product Development (Case Study about Nokia Mobile Phones)

Introducing an analytical method based on Quantification Type III and Cluster Analysis through case study about Nokia mobile phones.

Article: Print

$US10.00

Article: Electronic

$US5.00
Approaching Product Subjective Sustainability: Comparative Analysis of the Lifecycle of Short-and Long-lived Products from the Viewpoint of ‘Kansei’ Engineering

The present work proposes the concept of Product Subjective Sustainability and aims to clarify it experientially by using Kansei Engineering approach.

Article: Print

$US10.00

Article: Electronic

$US5.00